In a surprising twist, Popeyes has unveiled a fresh clothing line that draws inspiration from their iconic employee uniforms—and yes, it’s got a Beyoncé twist! While you might wonder how fried chicken and fashion collide, let’s break it down.
Last December, Beyoncé showcased her Ivy Park x Adidas athleisure collection, and before long, fans on social media were noting the striking similarities between her pieces and the burgundy-and-orange uniforms worn by Popeyes staff. Instead of brushing off the comparisons, Popeyes decided to embrace them. Just last week, the fast-food chain launched “That Look From Popeyes,” a 10-item athleisure line that pays homage to their classic uniform style. “Love that look? It’s our uniform. Has been for a while. And now you can buy it,” they cheekily tweeted.
This fun new line gives fashion lovers who missed out on Beyoncé’s collection a chance to snag something similar. The collection features several pieces inspired by the recognizable maroon and orange designs. “Popeyes is giving a nod to those who might feel they’ve missed the fashion boat,” the brand explained in a statement.
What’s more, Popeyes has a personal connection to Beyoncé. She’s publicly expressed her love for the chicken chain, even receiving a lifetime gift card from them back in 2018, although she admitted to Oprah that she’s never used it out of embarrassment.
The best part about this limited-time clothing line? All profits are being donated to The Popeyes Foundation, which aims to support communities during tough times. Plus, with prices starting at just $20 and the most expensive item—a hooded jacket—capped at $40, it’s a steal for trendy athleisure wear. But act fast! Much like their spicy chicken sandwich, items are selling out quickly; both the khaki cap and crewneck t-shirt have already vanished from the store.
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In summary, Popeyes has cleverly launched a clothing line that not only showcases their iconic uniforms but also ties back to pop culture, all while supporting a great cause.