As we prepare to welcome 2022, it’s time to shift our focus from reflecting on the past year to anticipating what’s to come. Pinterest Predicts, the platform’s annual report, offers a glimpse into upcoming trends instead of looking back at what was popular. With over 400 million monthly users and 300 billion ideas pinned, Pinterest is well-equipped to forecast trends across various categories, including home, beauty, style, food, wellness, parenting, travel, and design. Their predictions have proven remarkably accurate, with last year’s forecast hitting an 80 percent accuracy rate.
This year, Pinterest has identified 175 trends for 2022, emphasizing a joyful embrace of our current lives, especially in the context of the ongoing pandemic.
Celebrating Everything
One of the standout trends for 2022 is the rise of “altbash” parties—celebrations for moments that usually go unacknowledged. Instead of traditional events like weddings or graduations, expect gatherings to honor divorces, breakups, or the empty nest phase. As Jenna Wells, Pinterest’s Head of Brand Insights, suggests, “People are eager to celebrate, finding unexpected reasons to do so.”
Natural Beauty with a Twist
In the beauty realm, the focus is on celebrating natural looks while adding a touch of excitement. Pinterest forecasts that we’ll see an uptick in unique jewelry trends among younger generations, including tooth gems and crystal eye embellishments. These playful additions will likely serve as eye-catching accents as we continue to navigate life behind masks.
Fashion’s Comeback
Fashion is set to make a vibrant return in 2022, with bold colors and eclectic styles taking center stage. After two years of muted palettes, many are ready for eye-catching outfits that stand out. Notably, the goth trend is expected to gain momentum, permeating everything from business casual attire to baby clothing.
Culinary Adventures Await
Following two years of home cooking, food enthusiasts across generations are eager to experiment with more intricate recipes. Desserts will take a creative turn, with gravity-defying cakes becoming a staple. Afternoon tea is also evolving into a complete aesthetic experience. Additionally, Pinterest predicts a revival of traditional ancestral recipes, leaning towards comfort foods reminiscent of our grandparents’ kitchens.
Well-Being Takes Priority
In light of the past year, well-being has emerged as a focal point. People are more committed to self-care and living consciously, with searches for relationship advice and healthy boundaries gaining traction. The trend of “mindful menstruation” is also gaining attention, as society shifts towards a more open understanding of periods.
Home Trends for 2022
Home design will reflect a desire for fun and intentionality. Pinterest predicts the emergence of “emotional escape rooms,” spaces designed for relaxation or creative expression. Pet owners, from Millennials to Boomers, will also be creating designated areas for their furry friends.
A Desire to Travel
As travel resumes, many are seeking luxurious getaways. Pinterest notes a growing interest in all-inclusive packages and experiences that allow for exploration after dark, from vibrant city nightlife to enchanting bioluminescent landscapes.
A Touch of Pearl
If those trends don’t resonate, pearls are making a comeback across all demographics in 2022, with iridescent accents and pearl-themed gatherings gaining popularity.
Here’s to 2022—a year filled with opportunities to embrace our authentic selves and add a sprinkle of joy along the way. For more insights into home insemination, check out this helpful resource.
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In summary, Pinterest’s predictions for 2022 showcase a vibrant blend of celebration, style, and self-discovery, reflecting a collective yearning for joy and authenticity following a challenging couple of years.