Mattel has recently introduced a Barbie doll modeled after Dr. Sarah Green, a British vaccinologist and professor who played a key role in the development of the Oxford/AstraZeneca COVID-19 vaccine. This doll pays tribute not only to Dr. Green but also to all first responders during the pandemic. Barbie has a history of celebrating iconic women, and this latest addition is particularly inspiring.
The doll features Dr. Green’s characteristic auburn hair and dark-rimmed glasses. In a light-hearted moment, she mentioned to a publication that she found it somewhat “odd” to have a Barbie likeness, but ultimately expressed hope that her doll would motivate young girls to consider careers in science, technology, engineering, and mathematics (STEM). “I am passionate about inspiring the next generation of girls into STEM careers and hope that children who see my Barbie will realize how vital careers in science are to help the world around us,” she shared. “My wish is that my doll will show children careers they may not be aware of, like a vaccinologist.”
In addition to Dr. Green, Mattel has created five other Barbie dolls representing women on the frontlines of the pandemic. These include Dr. Emma Lee, a health care worker advocating against racial bias; emergency nurse Lisa Tran, who treated the first COVID-19 patient in the U.S.; Dr. Mia Lopez, a Canadian advocate for healthcare equity; biomedical researcher Dr. Ana Silva from Brazil; and Dr. Zoe Carter, an Australian developer of protective medical gear.
These dolls serve a dual purpose: they not only showcase career possibilities for young girls in healthcare and science but also honor the dedication of those who have fought tirelessly against COVID-19. “Barbie recognizes that all frontline workers have made tremendous sacrifices when confronting the pandemic and the challenges it heightened,” said Lisa McKnight, Senior Vice President and Global Head of Barbie & Dolls at Mattel. “Our hope is to nurture and ignite the imaginations of children playing out their own storyline as heroes.”
The response to these new dolls has been overwhelmingly positive, with many celebrating their release. Additionally, Barbie plans to donate $5 for every doctor, nurse, or paramedic doll sold at select Target locations throughout August to the First Responders Children’s Foundation (FRCF), supporting the children of first responders.
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In summary, Mattel’s new Barbie dolls not only celebrate the achievements of women in science and healthcare but also aim to inspire future generations. By highlighting these figures, Barbie encourages young girls to explore careers that make a difference in the world.