As swimsuit season approaches, it’s easy to pretend it won’t affect us—especially with chocolate-covered Twinkies hitting the shelves. Scientific evidence suggests that dessert and other foods don’t occupy the same space in our stomachs, which explains why there’s always room for a cookie or scoop of ice cream, no matter how full you feel.
Hostess, the beloved maker of Twinkies, Ding Dongs, and Ho Hos, is taking steps to ensure our cravings are continually satisfied. Their latest creation? Hostess cupcake cookies, adorned with the iconic white frosting swirl we all adore.
The brand is launching a new initiative called Bake Shop, which brings exciting variations of classic treats to the table. Expect to see triple chocolate-dipped Ding Dongs and Twinkies frosted and sprinkled in a delightful manner. We’re certainly here for these sweet innovations!
These goodies are set to make their way into grocery stores in the coming weeks, according to Food Business News. “The Hostess Bake Shop is just getting started,” said Hostess CEO Alex Johnson. “We began shipping the cupcake cookies in late February and early March.”
As we gear up for swimsuit season, chocolate-covered Twinkies are on the horizon, and we know which one we’re more eager to indulge in!
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In summary, Hostess is bringing back the joy of indulgence with their new Bake Shop initiative, featuring tasty treats like cupcake cookies and chocolate-covered Twinkies. As we navigate the upcoming swimsuit season, remember that life is too short to skip dessert!