In an effort to boost vaccination rates, CVS is rolling out an exciting incentive program that resembles a game show atmosphere. With half of Americans now fully vaccinated against COVID-19, the pharmacy chain aims to encourage more people to roll up their sleeves by giving away fantastic prizes. Following in the footsteps of states like Ohio and California, CVS is set to reward those who receive their vaccinations at their locations.
Starting June 1, 2021, individuals who have already been vaccinated or plan to get vaccinated at CVS by July 10 can enter the #OneStepCloser sweepstakes. This initiative offers a chance to win one of over a thousand prizes through weekly drawings and grand prizes over a six-week period. The sweepstakes will run from June 1 to July 10, and prizes will be announced weekly.
Prizes to Look Forward To
Participants can look forward to an array of prizes, including:
- 125 winners will receive $500 cash
- 5 families will be awarded $5,000 each for family reunions
- 100 lucky participants will win a 7-day cruise with Norwegian Cruise Lines
- Five fortunate individuals will be gifted free trips to Bermuda
- 500 people will receive $100 gift cards
- One grand prize winner will enjoy a VIP experience at the 2022 Super Bowl
Additionally, CVS will be offering hotel stays, date night packages, and tickets to events like iHeartRadio concerts.
Dr. Jamie Lee, Senior Vice President and Chief Medical Officer of CVS Health, expressed gratitude for the millions who have already received vaccinations. “We’re making progress, but there’s still much to do. Increasing vaccination rates will help us return to the activities we’ve missed over the past year and keep our nation moving forward.”
While it may seem unusual to incentivize vaccination efforts, data shows it can be effective. For instance, after Ohio introduced a lottery for vaccinated individuals, the state recorded its highest vaccination day in weeks.
For those interested in participating and discovering the full list of prizes, be sure to visit CVS.com starting June 1.
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In summary, CVS is launching a sweepstakes to encourage COVID-19 vaccinations by offering enticing prizes, including cash, vacations, and event tickets. The initiative aims to increase vaccination rates as the country continues to navigate the pandemic.