Easter Baskets Have Gone Overboard—Why Is There So Much Competition?

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Have you noticed the trend on social media lately? Easter baskets have become outrageous—like on another level. Influencers are flaunting their kids’ extravagant baskets overflowing with pricey gifts, from trendy sneakers and jewelry to gift cards and gaming consoles, not to mention gourmet sweets. While these baskets look stunningly put together, I can’t help but wonder when Easter turned into a competition with Christmas.

Growing up in the ‘80s, my Easter basket consisted of a book, plastic eggs filled with jelly beans, and a chocolate bunny. The whole thing cost my parents around $10, and I was always overjoyed with my Easter treats. Fast forward to today, and I’m baffled as to why Easter has evolved into a holiday that feels like it’s competing with Christmas morning.

We dress up for church, snap family photos, enjoy an Easter dinner, and may even have an egg hunt or a visit from someone in a rather creepy bunny suit. And let’s not forget the annual egg-dyeing tradition, which fills the house with the unmistakable smell of vinegar and eggs.

Here’s a reality check: No one is required to buy their child a gaming console or designer accessories. Your child doesn’t need that expensive handbag or gift cards, nor do you have to splurge on fancy chocolates.

This year, I even noticed numerous Valentine’s Day and St. Patrick’s Day baskets online, filled with red, pink, and green goodies. My kids? They each get a book and a chocolate treat for Valentine’s Day, and nothing for St. Patrick’s Day—well, I did whip up some Irish soda bread. Does that count?

I adore holidays and go all out for Christmas with cookies, music, and decorations, sticking to a four-gift rule. But I refuse to color-coordinate my kids’ gifts for social media likes. It’s perplexing that these posts gain any traction; they’re not reflective of typical family experiences and come off as self-congratulatory.

I want my children to cherish holidays for their experiences, not just the gifts. Plus, I recognize that many families can’t afford to go “all out” for holidays; crafting the perfect gift spread is a privilege.

Let’s bring back the simpler Easter of the ‘80s. A lovely dinner, wearing pastels, and an egg hunt in the yard can be delightful. The eggs could hold coins, stickers, or candy, and kids can trade their finds—a nostalgic thrill reminiscent of trick-or-treating.

Easter doesn’t need to compete with Christmas, nor should it. Let go of that guilt.

Even if you can afford an extravagant basket for your child, what’s the point? Why instill the belief that their holiday joy depends on receiving a basket filled to the brim with expensive items? Instead, consider using that money to support a charitable cause, assemble baskets for those in need, or host a socially distanced meal for others.

This spring holiday is especially meaningful this year as we navigate the pandemic. My kids won’t be overwhelmed with baskets overflowing with toys or gift cards. In line with my parents’ tradition, they’ll receive a book, a small toy, and some sweets. We’re looking forward to our egg hunt, which will likely include some of the Easter candies my husband and I enjoy. Bring on the Cadbury eggs!

The truth is, money has never guaranteed happiness. If your kids’ Easter baskets resemble mine, give yourself a pat on the back—you’re doing great. Remember, you’re not failing your children if they don’t receive extravagant gifts from the Easter Bunny. You can create a memorable holiday without breaking the bank.

Given the financial challenges many face today, we can prioritize joy in simple activities rather than material possessions. I know it sounds cliché, but it’s true.

If your feed is inundated with ostentatious Easter basket images, consider unfollowing those accounts. You don’t need that kind of privileged negativity in your life. Treat your kids to a few thoughtful items and let them celebrate the joy of Easter, not the envy of someone else’s lavish holiday.

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In summary, Easter should focus on the joy of the season and shared experiences, rather than extravagant gifts. The essence of the holiday can still shine through simple traditions, making it special without the pressure of competition.