When it comes to must-have beauty products from the drugstore, mascara reigns supreme. Even for those who prefer a minimal makeup look, a quick lash curl followed by a few swipes of mascara can completely elevate your appearance. It’s the key to transitioning from “just woke up” to “ready to take on the day!”
One crucial takeaway about mascara is that it doesn’t have to break the bank. Seriously, you can find great options starting at just $5! My experience working alongside models and makeup artists has shown that Maybelline Great Lash, at a mere $5, has been a go-to for many celebs over the years.
The latest trends in mascara focus on innovative applicators, with brush shape and bristle length making a significant impact. If your lashes are on the thinner side, opt for a thicker brush for volume. For straight lashes, a curling brush is essential. And if you need a boost of color, a multi-shaped brush is the way to go.
Check out our top picks for the 14 best drugstore mascaras available in 2020. Whether you’re on the hunt for waterproof options, easy removal, or vibrant colors, we’ve got your lashes covered. Don’t forget to toss that old mascara—most should be replaced after a year for hygiene reasons.
- Essence Volume Stylist 18-Hour Lash Extension With Fiber Mascara – $5 on Amazon
- theBalm Mad Lash Voluminous Mascara – $12 on Amazon
- Heroine Make Long and Curl Mascara – $18 on Amazon
- Maybelline Great Lash Waterproof Mascara – $5 on Amazon
- Covergirl Lash Blast Volume Mascara – $7 on Amazon
- Marcelle Xtension Plus Curl Mascara – $15 at Walgreens
- L’Oreal Paris Unlimited Lash Lifting and Lengthening Two-Position Wand Mascara – $10 on Amazon
- Maybelline Total Temptation Mascara – $11 at Ulta
- Covergirl LashBlast Clump Crusher Mascara – $8 at Target
- Maybelline Snapscara Washable Colored Mascara – $6 at Target
- Honest Beauty Mascara & Lash Primer – $12 on Amazon
- Tetyana 4D Silk Fiber Lash Mascara – $18 on Amazon
- L’Oreal Paris Voluminous Lash Boosting Primer Mascara – $7 on Amazon
- Rimmel Lash Accelerator Mascara – $8 on Amazon
For extra volume and longevity, try the Essence Volume Stylist—it’s not only budget-friendly but also delivers up to 18 hours of wear. One happy customer mentioned, “Not only is it inexpensive, but it holds better than most waterproof brands I’ve tried. No flaking or smudging even on my worst allergy days.”
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In summary, mascara is a game-changing addition to any beauty routine, and you don’t need to splurge to achieve luscious lashes. With the right product, you can effortlessly enhance your look and feel confident throughout the day.