Breast pumps are often marketed as essential tools for busy mothers looking to breastfeed conveniently, yet many can prove to be unwieldy, noisy, and even uncomfortable. Fortunately, a new innovation is set to change the game: meet the Willow, the first-ever wearable smart breast pump.
Unveiled at the International CES 2017 in Las Vegas, this hands-free device is a true standout. These droplet-shaped pumps fit seamlessly into a woman’s bra, eliminating the need for cumbersome tubes or bottles. Best of all, they operate quietly—no distracting sounds to interrupt your day.
How Does It Work?
Each pump includes a U-shaped collection bag that wraps around the device, capable of holding up to four ounces of milk. The whole setup consists of just three dishwasher-safe parts, and the batteries offer a remarkable two to three days of use on a single charge. Halle-friggin-lujah for moms everywhere!
With the Willow, there’s no need to pause your activities to pump. Whether you’re on a conference call or driving, you can multitask effortlessly while expressing milk. The discreet design means no more hiding away in storage rooms to pump, allowing for a more integrated experience.
According to the Willow website, the pump automatically detects your let-down response, transitioning seamlessly into the expression phase tailored to your unique milk production. Plus, it comes with a dedicated milk-tracking app that monitors your output, compares past sessions, and lets users set reminders.
While the pump is priced at $430, it is seen as a groundbreaking advancement, and many moms may find the investment worthwhile. John Carter, the founder of Willow, drew inspiration from his wife and three children, aspiring to create a discreet and user-friendly solution that encourages breastfeeding.
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In summary, the Willow breast pump represents a significant step forward in maternal technology, offering convenience and functionality that modern mothers have long sought.