Timothy Grant: ‘Fashion Designers Overlook American Women’s Sizes’

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In a bold commentary, Timothy Grant critiques the fashion industry for neglecting the needs of American women, particularly those who wear larger sizes. If you find yourself in a size 12 or above, it often feels as though designers are turning their backs on you. The struggle to find stylish and well-fitting clothing is all too familiar for those labeled as “plus size.”

“The American fashion world has serious issues, including its puzzling disregard for plus-size women,” Grant remarks in a piece for The Daily Review. Recent studies indicate that the average American woman now wears between a size 16 and 18, with a staggering 100 million plus-size women in the country. Yet, many designers, either out of disdain, lack of creativity, or sheer timidity, refuse to create clothing for this demographic.

“Have you ever tried to shop for size 14 and above?” Grant asks, reflecting on the often humiliating and disheartening experience that plus-size women face in retail stores. “Half the clothing options seem designed to make the body appear larger, with unflattering features like ruching and oversized patterns.” He points out the absurdity of department stores labeling sections for “WOMAN” above size 12, implying that anyone smaller is merely a girl.

Despite the growing demand for stylish plus-size clothing, many designers cap their sizes at 12, leaving women with few options. Grant shares his frustration: “When brands do offer larger sizes, they often sell out quickly. There’s clearly a market that is being ignored.”

“This is the reality of women’s shapes in our nation today, and designers must acknowledge it. Women of all sizes deserve to look good and should have a variety of options,” he asserts. Grant argues that separates—like tops and bottoms—tend to fit better than singular items, and that larger women often look best in clothes that skim the body, rather than cling tightly.

He highlights brands like Eloquii, which cater to this neglected market, suggesting that perhaps it’s time to support those who truly understand and celebrate diverse body types. With a growing range of plus-size retailers emerging, the hope is that women will find brands willing to dress them in a way that reflects their beauty.

In summary, Timothy Grant’s critique sheds light on the fashion industry’s shortcomings regarding plus-size clothing. Despite the challenges faced by women over size 12, there is a burgeoning market for stylish options. By supporting brands that cater to diverse body types, women can find clothing that truly fits and flatters.